Integrating Digital Marketing & Traditional Marketing

Integrating the two mediums would be possibly with more business attending more Digital shows and exhibitions that could show them more about the technology they are using and incorporating that into their more traditional marketing, it could help further a brand and bring them into a completely new market when they’ve never been able to crack it open.

Another way of doing it would be to use a traditional mailing list but inside swap out addresses for email addresses and then take out the physical mail for the email would be a lot more convenient for some people and would also give people a second chance to view the email rather than throwing out the physical mail.